Released on = May 9, 2007, 9:24 am

Press Release Author = Robert Gresh

Industry = Marketing

Press Release Summary = ICMediaDirect.com is moving to a bigger office.

As online video advertising booms ICMediaDirect.com, a full service online
advertising agency, strikes gold with its NEW video division, VIDEOmovement.com.

Press Release Body = ICMediaDirect.com's growing staff of dynamic Internet marketers
is experiencing a much higher volume of business with clients and partners in
search, banner, and video advertising. That means that we need more space! We'll
still be in the Empire State Building, we'll just be in a bigger office.
Please note our address change:

Empire State Building
350 5th Avenue
Suite 1031
New York, NY 10118
TEL: 212-563-6455 (same)
FAX: 212-563-6456 (same)

VIDEOmovement.com is ICMediaDirect.com's Hot New Online Video Property

As online video advertising booms ICMediaDirect.com, a full service online
advertising agency, strikes gold with its NEW video division, VIDEOmovement.com.

New York, NY - Automaker Henry Ford put it simply about getting ahead in business:
\"Before everything else; getting ready is the secret of success\". Perhaps
ICMediaDirect.com, the renowned online advertising agency based in New York and
Washington, was heeding Mr. Ford\'s advice when it commenced building
VIDEOmovement.com last year. This cyber property, the world's first online video
advertising network, was launched with great fanfare last month to coincide with the
American Association of Advertising Agencies conference in Las Vegas. It's been a
runaway success thus far, surpassing even the most optimistic hopes of its founders.
Advertisers have been flocking to VIDEOmovement.com as they recognize unique
advertising opportunities.

In 2006, ICMediaDirect.com made a corporate mission to commit the resources
necessary to create VIDEOmovement.com. Sure, there was widespread belief in the
eventual migration of advertising budgets into online video; however, at
ICMediaDirect.com it was more than a hunch, it was a great opportunity for everyone.
Therefore, instead of planning to gradually incorporate video advertising
capabilities to the existing structure of ICMediaDirect.com on a piecemeal basis;
they decided to do something entirely new instead and that was the creation of
VIDEOmovement.com. Advertisers will be able to give more control, creativity, and
effectiveness to online messaging than ever before.

VIDEOmovement.com is configured to incorporate Web2.0 functionality. Advertisers
receive the benefits of VIDEOmovement.com's traffic and network as well as its
premier properties - hot websites such as Vindie.com and YourStashBox.com.
End-users visit these sites to view video content in a feature-rich platform.
Community building, video sharing, popular videos pre-aggregated toward end-user
specifications and more to attract almost endless amounts of net traffic. This
allows advertisers great flexibility in the way they transmit their message via
video.

Advertisers can join VIDEOmovement.com's network in a variety of ways, ultimately to
select what's most advantageous. Channel sponsorship, social networking
advertising, fixed box display, interactive contests, product placement, and
advertising channels are only some of the remarkable new ways to reach viewers in a
measurable, effective fashion using online video advertising.

Sheer numbers bear out the faith in VIDEOmovement.com's design. Studies indicate
that one-third of Americans over the age of 3 view online video at least once
monthly, a figure that might have been not only fractional, but not even worth
mentioning only a couple of years ago. What's more, it's virtually certain that
both total viewer-ship and viewing frequency will continue to experience tremendous
growth rates.

This growth is largely projected by studies that indicate an overwhelming percentage
of online video viewers who are receptive to video advertising. Some polls indicate
that as many as 90% of viewers do not mind video advertising. By 2010, some 157
million Americans will be viewing online videos, a staggering market for
advertisers. When coupled with the effectiveness of the medium, where every last
penny can be accounted for, online video advertising is the hottest advertising
space anywhere. And VIDEOmovement.com exists to avail advertisers affordably and
profitably to this powerful surge of tantalizing possibilities.

Contact ICMediaDirect.com:
Diana Lee, VP of Business Development
Diana@ICMediaDirect.com
TEL: 212-563-6455
FAX: 212-563-6456
http://www.icmediadirect.com

ICMediaDirect.com has two locations, in Washington DC and New York, NY. It was
formed in 2001, with web design and web development divisions added in 2003. 2005
brought the Public Relations Division and Search Division.

VIDEOmovement.com was launched in March, 2007.


Web Site = http://www.icmediadirect.com

Contact Details = Empire State Building
350 5th Avenue
Suite 1031
New York, NY 10118
TEL: 212-563-6455 (same)
FAX: 212-563-6456 (same)